Tweet
Facebook
Copy Link
Phúc lợi
- Chế độ bảo hiểm
- Du Lịch
- Phụ cấp
- Đồng phục
- Chế độ thưởng
- Chăm sóc sức khỏe
- Đào tạo
- Tăng lương
- Công tác phí
- Phụ cấp thâm niên
- Nghỉ phép năm
Mô tả Công việc
1. Role Purpose
• The Digital Experience Manager is responsible for supporting the Head of Innovation in turning The Vigo’s digital initiatives into practical, operational products, platforms, and digital experience journeys across the entire system.
• This role acts as a "Delivery Bridge" – translating business directions into technical requirements, designing user experience flows, coordinating cross-functional resources/vendors, and taking responsibility for User Acceptance Testing (UAT) quality control before launch.
• The scope of touchpoint management includes: Websites, Landing Pages, Martech/CRM flows, the Zalo ecosystem (Zalo Mini App/Zalo OA), digital platforms, and dashboards. These serve both the commercial side (Customers, Partners, Doctors, Clinics, Sales) and the operational side (Admin, Leadership).
●Role Definition: This position focuses on Systems Thinking & Project Management capabilities. The candidate is not required to be a deep technical coder or a pure designer, but must have enough expertise to brief teams correctly, test effectively, control data flow logic, and detect anomalies through dashboard data.
2. Core Responsibilities
Digital Product / Project Delivery (45%):
• Receive directions and break down requirements into specific documents (Roadmaps, Requirements, Task lists, Acceptance procedures).
• Manage implementation progress of internal teams and vendors, proactively resolve bottlenecks (blockers), and manage the issue list to ensure projects launch on time.
CX & Digital Experience (25%):
• Master Customer Journeys and User Flows across digital platforms.
• Sketch basic wireframes, brief and evaluate the work of UX/UI Designers from a conversion optimization perspective (CTA placement, form structure, mobile usability).
Website / Content / SEO-AEO Coordination (15%):
• Coordinate and manage website structures, sitemaps, and page directories.
• Cooperate with the Content/SEO team to align keywords and article structures (topic clusters, internal links, metadata) to optimize visibility and guide users into target conversion funnels.
Reporting / Performance Review (15%):
• Coordinate with the CRM/Martech PIC and Data/BI to set up and check tracking logic (UTM, Events), managing smooth customer data flows (Leads, Sources, Segments) from digital platforms into the CRM.
• Monitor dashboards, detect and promptly handle data gaps or delayed data handoff SLAs; generate weekly/monthly reports with analysis and improvement recommendations for the Head of Innovation.
3. Key Performance Indicators (KPIs)
• Project & Delivery: % of project milestones completed on time; good control over the issue list and fast resolution speed; completion rate of the annual roadmap.
• Product Quality: Clear requirement documents with precise Acceptance Criteria; % of UAT passing on the first round; minimization of logic errors after the system goes live.
• Experience & Data Optimization: Technical conversion rate optimization across touchpoints (Form completion rate, CTA click-through rate, Landing page conversion rate); accurate and clean data synchronization rate (Segment completeness); compliance rate of data handoff commitments to the commercial team (Sales handoff SLA).
• Reporting Integrity: On-time reporting; data analysis must include logical explanations and provide clear next actions/improvement solutions.
Yêu Cầu Công Việc
Core Competencies (Must-have):
• Systems Thinking: Ability to see the big picture to connect business needs with user experience and technology solutions.
• Project Management & Multitasking: Skills in planning and breaking down detailed tasks; successfully managing the progress of multiple workstreams at the same time without dropping tasks.
• Design Thinking: Understanding customer behavior to optimize visual interaction experiences (interfaces, user flows).
• Data-driven Management: Data sensitivity, understanding the operational structure of Martech/CRM to effectively control data segmentation flows (Leads, Segments, Nurture flows).
• Supporting Skills: Clear and well-structured documentation (clear owner, clear tasks, clear deadlines); cross-functional collaboration skills with Tech, Data, Marketing, and Sales; strong vendor management skills.
Preferred Competencies (Nice-to-have):
• Foundational understanding of SEO/AEO and digital content structures (Search intent, Site structure, Metadata, FAQ).
• Basic knowledge of data tracking techniques (UTM setup, Event tracking, Source mapping).
• Ability to learn quickly about products, industry specifics (Cosmeceuticals / Healthcare), and the operational model of The Vigo ecosystem.
Địa điểm làm việc
Thông tin khác
- Bằng cấp: Đại học
- Phụ cấp khác:
Outstanding Employee awards on a quarterly, semi-annual, and annual basis.
Grab transportation allowance for senior positions.
Birthday vouchers, probation completion gifts, etc.
Opportunities to attend national and international industry conferences and seminars.
Participation in company events - Thời gian thử việc: 60 days
- Cơ hội huấn luyện:
Sponsorship for MBA programs and professional courses to enhance professional capabilities.
Opportunities to attend training sessions and knowledge-sharing from leading experts and doctors in the beauty industry. - Độ tuổi: Không giới hạn tuổi
- Thời gian làm việc:08:30 AM – 06:00 PM, Monday to Friday.(Saturday: WFH until 03:00 PM)
- Đồng nghiệp: A youthful, dynamic working environment with many opportunities for advancement.
- Phúc lợi:
13th month salary and attractive bonus scheme
Annual performance bonus (up to 3 months’ salary)
Seniority and holiday bonuses
Full-salary SI, HI, UI insurance
Premium PVI health insurance for employees & families
Life insurance for senior positions - Ngày nghỉ: Benefits for sickness, maternity, bereavement, etc
- Lương: Cạnh tranh
Thành lập từ năm 2016, là một đơn vị phân phối các dòng sản phẩm dược mỹ phẩm chăm sóc da cho hầu hết các đơn vị kinh doanh spa, clinic, cửa hàng mỹ phẩm, cửa hàng làm đẹp tại Việt Nam. Phân phối chính hãng từ các thương hiệu uy tín hàng đầu châu Âu trong lĩnh vực chăm sóc và phục hồi da như Babe, Fusion Meso, Wellmaxx, Ekseption,…
Chính sách bảo hiểm
- Được hưởng bảo hiểm sức khỏe.
- Được hưởng bảo hiểm xã hội.
Các hoạt động ngoại khóa
- Du lịch hàng năm
- Bóng đá
- Bóng bàn
- Thể thao
- Party
- Teambuilding
Lịch sử thành lập
- Thành lập từ năm 2016
Mission
LIFT PASSION – LEAD BEAUTY
Con người là yếu tố quan trọng trong sự thành công của công ty. Vì vậy chúng tôi đang tìm kiếm những cá nhân có cùng giá trị và khát khao phát triển để cùng nhau đồng hành trong giai đoạn bùng nổ tiếp theo của The VIGO.
Review The Vigo
Theo trải nghiệm cá nhân, môi trường làm việc còn khá nhiều mâu thuẫn nội bộ và sự cạnh tranh không lành mạnh giữa đồng nghiệp
Văn hóa công ty chưa phù hợp với nhiều người, dễ gây mệt mỏi và áp lực khi làm việc. Với những ai đề cao môi trường tích cực và ổn định, nên cân nhắc kỹ trước khi thử để tránh mất thời gian và năng lượng.
Công ty ok, văn hóa ổn