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Ha Noi – Brand Marketing Assistant Manager – Luxury Retail/Fashion/Cosmetic
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Ha Noi – Brand Marketing Assistant Manager – Luxury Retail/Fashion/Cosmetic
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Thông tin cơ bản
Mức lương:
Thỏa thuận
Chức vụ:
Nhân viên
Ngày đăng tuyển:
26/02/2026
Hạn nộp hồ sơ:
28/03/2026
Hình thức:
FULL_TIME
Kinh nghiệm:
3 - 4 năm
Số lượng:
1
Giới tính:
Không yêu cầu
Nghề nghiệp
Ngành
Job Descriptions
As a Brand Marketing Assistant Manager, you will be responsible for developing and implementing strategic marketing initiatives to elevate brand awareness, drive customer engagement, increase sales and Marketing activities ROI for assigned luxury brands. The Brand Marketing Manager will collaborate cross-functionally with various departments to ensure alignment with brand objectives and values while staying abreast of industry trends and consumer insights
As a Brand Marketing Assistant Manager, you will be responsible for developing and implementing strategic marketing initiatives to elevate brand awareness, drive customer engagement, increase sales and Marketing activities ROI for assigned luxury brands. The Brand Marketing Manager will collaborate cross-functionally with various departments to ensure alignment with brand objectives and values while staying abreast of industry trends and consumer insights
- Brand Strategy Development: Develop comprehensive brand strategies aligned with company objectives, including brand positioning, messaging, and target audience identification.
- Integrated Marketing Campaigns: Plan integrated marketing campaigns across various channels, including digital, print, social media, events, and influencers, to drive brand visibility and engagement. Conduct a comprehensive Integrated Marketing campaign brief and collaborate with Centralized Marketing Center of Expertise teams to execute approved campaigns with excellent execution.
- Clientele Development and CRM: Deeply understand targeted customers’ behaviors, lifestyles, and customer data thereby developing strategic approaches and plans together with Centralized Customer Experiences team to retent existing customers while acquiring new customers for assigned brands.
- Brand Partnerships and Sponsorships: Collaborate with Centralized Partnership team to identify and cultivate strategic partnerships and sponsorships that enhance brand visibility, prestige, and affinity among target audiences for assigned brands.
- Brand Commercial Planning: Lead tactical trade promotion including branded perks, e-vouchers and GWP to drive sales at assigned distribution channels.
- Content Creation and Management: Oversee the creation of compelling and relevant content for marketing materials, advertising campaigns, product launches, and brand activations, ensuring consistency in messaging and brand voice.
- Market Research and Analysis: Conduct market research, competitive analysis, and luxury customer insights to identify opportunities for growth and refine marketing strategies accordingly.
- Collaboration and Cross-Functional Leadership: Collaborate effectively with internal teams, including product merchandising team, retail sales, and VM teams, and external teams including Centralized Marketing teams (DAFC Marketing Center of Expertise, Customer Experiences, and Corporate Marketing) to ensure alignment and integration of brand initiatives across all touchpoints.
- Budget Management: Develop and manage marketing budgets, ensuring optimal allocation of resources to achieve maximum ROI and brand impact.
- Performance Tracking and Reporting: Monitor and analyze the performance of marketing campaigns and initiatives, providing regular reports and insights to senior management to inform decision-making and optimize future strategies.
- Brand Identity Maintenance: Uphold brand integrity and consistency across all marketing materials, ensuring adherence to brand guidelines and values
- Build a customer-centric and performance-driven Marketing team
- Others: follow other requests and assignments from Line Manager based on business needs
- Bachelor’s degree in Marketing, Business Administration, or related field.
- At least 3 years of experience in brand marketing, preferably in the luxury goods or fashion industry
- Knowledge of fashion and a strong passion for fashion industry are a plus
- Proven track record of developing and executing successful marketing campaigns that drive brand awareness and sales growth
- Strong strategic thinking and analytical skills, with the ability to translate data and insights into actionable marketing strategies.
- Excellent communication, presentation, and interpersonal skills, with the ability to effectively collaborate with cross-functional teams.
- Creative mindset with a passion for luxury brands and a keen eye for details.
- Proficiency in Microsoft Office Suite and marketing analytics tools.
- Flexibility to adapt to a fast-paced and dynamic work environment.
- Good commend in spoken & written English.
- Attractive Compensation: Competitive salary package, including fixed 13th-month salary.
- Health & Well-being: Comprehensive healthcare insurance.
- Career Growth: Annual performance reviews, training programs, and internal rotation opportunities to support your development.
- Exclusive Employee Benefits: Enjoy 20–50% discounts on DAFC products and access to special internal sales events with exceptional offers on luxury items.
- Workplace Experience: A professional, creative, and well-equipped working environment where you can explore the world of luxury fashion.
- Team Culture & Engagement: Be part of a vibrant company culture with happy hours, team-building activities, year-end celebrations, and more.
- Luxury Industry Exposure: A unique opportunity to work in Vietnam’s premium fashion retail sector, surrounded by iconic global brands
Khu vực
Hết hạn ứng tuyển
Báo cáo
Thời Trang & Mỹ Phẩm Duy Anh (DAFC)
Xem trang công ty
Quy mô:
200 - 500 nhân viên
Địa điểm:
tầng 3, tòa nhà Centec, 72-74 Nguyễn Thị Minh Khai, Phường Võ Thị Sáu, Quận 3, Thành phố Hồ Chí Minh
Công Ty Cổ Phần Thời Trang & Mỹ Phẩm Duy Anh (DAFC) là nhà phân phối và bán lẻ độc quyền của các thương hiệu thời trang & mỹ phẩm cao cấp nổi tiếng tại Việt Nam như ARMANI, BALLY, BURBERRY, CARTIER, FERRAGAMO, MCM, PAUL & SHARK, ROLEX, VERSACE,.... tại các trung tâm mua sắm lớn nhất TP.HCM City (Diamond Plaza, Rex Arcade, Sai Gon Center, Landmark 81) và tại Hà Nội (Tràng Tiền Plaza, Lotte Plaza).
Chính sách bảo hiểm
- Được hưởng các chế độ như BHYT, BHXH, …. theo quy định của Nhà Nước
Các hoạt động ngoại khóa
- Liên hoan cuối tháng thường xuyên
- Teambuilding, gala dinner
- Các trò chơi giải trí
Lịch sử thành lập
- Công ty TNHH Thời trang và Mỹ phẩm Duy Anh DAFC, là một công ty thành viên của tập đoàn Liên Thái Bình Dương, được thành lập vào năm 2005. DAFC là nhà phân phối của những thương hiệu nổi tiếng hàng đầu thế giới.
Mission
- Với kiến thức về khách hàng và thị trường của mình, DAFC tự hào vì luôn tiên phong trong ngành. Chúng tôi cung cấp trải nghiệm mua sắm tinh tế và độc quyền, dịch vụ khách hàng hoàn hảo.
Review Thời Trang & Mỹ Phẩm Duy Anh (DAFC)
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