Terrabyte VIETNAM

Mô tả Công việc

COMPANY INTRODUCTION

Since our incorporation in 2018, TERRABYTE Group has become the performance and value leader in CYBERSECURITY, AUDIO VISUAL solutions, and HEALTHTECH, offering high performance products and services to government, commercial and retail customers.

Headquartered in Singapore, TERRABYTE Group operates in over 10 countries in the Asia Pacific. Our CYBERSECURITY arm helps our corporate clients stay one step ahead of the competition, adopting both defensive and offensive postures across a wide spectrum of cybersecurity solutions and threat intelligence services. Our AUDIO-VISUAL arm distributes a wide spectrum of bespoke, high-quality solutions, including video conferencing, public address, sound masking, and unified communication services. Our HEALTHTECH arm distributes an extensive range of innovative health and wellness solutions – a reflection of our unwavering commitment to quality and customer satisfaction.

Our workforce is equipped with the unique skills, capabilities, and industry connections to meet our clients’ most diverse and demanding needs. Our strategic partnerships with local and global partners ensure that our clients have access to the latest technologies – with the expert support of the TERRABYTE Group. Visit us today at terrabytegroup.com

KEY DETAILS OF THE ROLE

We are looking for a talented and experienced CONSUMER MARKETING EXECUTIVE to join our team. As a CONSUMER MARKETING EXECUTIVE, you will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company's brand, products, and services. You will work closely with the marketing team and other departments to ensure that all campaigns are aligned with the company's goals and objectives.

Hiring Entity: CT CP TERRABYTE VIETNAM
Job Title: CONSUMER MARKETING EXECUTIVE
Type of Role: FULL TIME, WORK FROM OFFICE
Location: HO CHI MINH, VIETNAM

RESPONSIBILITIES
Consumer Marketing (70%)

· Develop marketing strategy, product positioning and messaging.

· Carry out advertising and promotion activities including managing product launches, conducting product training, and helping at events and tradeshows.

· Work closely with the business and sales teams to identify and communicate the Unique Selling Points (USPs) of our products.

· Manage marketing, sales and product P&L to achieve profitability.

· Collaborate with business partners to achieve sales objectives.

· Develop and manage paid advertising campaigns across various platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.

· Manage Key Opinion Leaders (KOLs) in the development of marketing campaigns for consumer products.

Corporate Marketing (30%)

· Develop and implement digital marketing campaigns across various channels including email, social media, search engines, and display advertising.

· Analyse and report on campaign performance using various analytics tools such as Google Analytics, and use data-driven insights to optimize campaigns for better results.

· Grow and develop the company’s leads across various marketing channels. Manage and execute email marketing campaigns including creating email templates, writing copy, and managing subscriber lists.

· Manage social media accounts and create engaging content that aligns with the company's brand and voice and aligns with the company's goals and objectives.

· Manage vendors in the development of websites in accordance with agreed timeframes and deliverables

General

· Collaborate with other departments such as sales and business development teams to ensure that all campaigns are aligned with the company's overall goals and objectives.

· Stay up to date with the latest consumer product developments, as well as digital marketing trends, technologies, and platforms.

· Assist with two-way translation between local languages and the English language.

· Any other duties as determined by the Marketing Manager.