A&U ★ 3.3

1. Social Media Management

• Manage social media platforms including Instagram, Facebook, TikTok, and RedNote for Sì Dining, Cucina Luca, and Gụ Wine Bistro.
• Execute and publish content according to the approved content calendar.
• Manage daily Stories, with a target of 3 Stories per day per outlet.
• Monitor and respond to comments and basic audience interactions in a timely and appropriate manner.
• Track social media performance, audience insights, and key content metrics.
• Provide regular performance updates and identify opportunities to improve content engagement.

2. Content Creation

• Develop content ideas and brainstorm with the Head of Marketing based on brand direction, campaigns, promotions, and restaurant activities.
• Write and adapt captions for all three outlets, maintaining distinct brand voices and tones.
• Create blog content for the designated outlet website.
• Prepare creative briefs for the in-house Designer and Video Editor.
• Coordinate with the in-house production team for larger-scale content projects.
• Ensure all content is accurate, engaging, and aligned with the relevant brand identity and communication guidelines.

• Friendly and professional working environment with a strong focus on learning and innovation.
• Comprehensive training and hands-on learning opportunities.
• Annual team-building activities, 13th-month salary, and other attractive employee benefits.

• 1–3 years of experience in Content Creation, Social Media, Digital Marketing, or a related field.
• Strong writing and storytelling skills with excellent attention to grammar and detail.
• Fluent in English, with strong written and verbal communication skills.
• Good understanding of Instagram, Facebook, TikTok, and RedNote content formats and trends.
• Ability to develop creative content ideas and adapt content across different platforms.
• Strong understanding of brand voice and ability to write for different brand identities.
• Good communication and coordination skills, especially when working with designers, video editors, and production teams.
• Experience in F&B, hospitality, lifestyle, or premium brands is an advantage.
• Proactive, creative, organized, and able to manage multiple brands and deadlines simultaneously.

• English CV 
• Portfolio.