PMAX ★ 3.1

Objectives

We are looking for a hands-on Product Owner to drive the evolution of PAXY - PMAX's in-house automated marketing system - with an initial focus on media workflows. This role will turn product strategy into clear priorities, deeply understand user pain points, and be accountable for product adoption and value realization. You will work closely with Media, Strategy, Operations, Data, AI, and Engineering to ship practical solutions that improve workflow quality, speed, visibility, and scale.

Job Description

JOB DESCRIPTION

Product strategy and discovery

• Understand business priorities, user workflows, and operating pain points across Media and related teams.
• Translate product strategy into clear problem statements, priorities, and roadmap proposals for PAXY.
• Conduct user interviews, workflow mapping, shadowing, and feedback collection to identify high-impact opportunities.
• Use data and qualitative insight to validate needs, size opportunities, and recommend practical trade-offs.
  
  

Backlog ownership and requirement definition

• Own and prioritize backlog for assigned PAXY product areas or modules.
• Write clear user stories, business rules, process flows, and acceptance criteria for delivery teams.
• Work with stakeholders to align scope, dependencies, release priorities, and expected outcomes.
• Ensure requirements are actionable for Engineering, Data, AI, and QA, with minimal ambiguity during execution.
  
  

Cross-functional delivery collaboration

• Partner closely with Engineering, Data, AI, and business stakeholders throughout planning, refinement, UAT, release, and post-release follow-up.
• Clarify requirements quickly, unblock ambiguity, and ensure the delivered solution solves the intended user problem.
• Support testing, rollout readiness, and release communication to target users and stakeholders.
• Balance speed, quality, and practicality in delivery decisions to keep teams focused on the highest-value work.
  
  

Product adoption and change management

• Be accountable for product adoption, feature usage, and ongoing feedback loops for target user groups.
• Design rollout plans, enablement materials, training sessions, and communication to embed PAXY into day-to-day workflows.
• Identify barriers to adoption and drive corrective actions with team leads and relevant stakeholders.
• Partner with users to improve usability, process fit, and trust in the product over time.
  
  

Product performance and continuous improvement

• Define and monitor success metrics such as adoption rate, active usage, workflow efficiency, process compliance, and user satisfaction.
• Surface product insights, risks, dependencies, and recommendations clearly to stakeholders.
• Continuously evaluate new martech, automation, and AI opportunities relevant to PAXY and PMAX media workflows.
• Maintain a strong focus on business value, operational impact, and scalable product decisions.
  
  

Job Requirements

Job Requirements

Skills & Knowledge & Qualification

Must have

• 2+ years of experience in Product Owner, Product Management, Business Analysis, Product Operations, Media Operations, MarTech / AdTech, or related roles.
• Strong ability to understand user workflows, identify root problems, and translate them into practical product requirements.
• Experience gathering requirements and writing user stories, business rules, process flows, and acceptance criteria.
• Strong prioritization, problem-solving, and stakeholder management skills.
• Comfortable working cross-functionally with Engineering, Data, and business teams.
• Good communication skills with strong ownership and follow-through.
• Familiarity with Agile, Scrum, or Kanban ways of working.
  
  

Good to have

• Experience in digital media, performance marketing, campaign operations, or marketing technology environments.
• Experience working on internal platforms, workflow tools, or automation products.
• Familiarity with Meta, Google, TikTok, Shopee, or related media ecosystems.
• Experience with product analytics, BI tools, SQL, or data-informed decision making.
• Exposure to AI-enabled workflows, automation, or operational system design.
  
  

PMAX-er Identification

• Client Impact: Everything we do is ultimately to deliver real client impact and value.
• Innovation: Drive change and innovative new ideas to create more values for clients, teams and society.
• People Development: Attract, develop, and retain the most talented people. Development is a responsibility, not a choice, of both the individual as well as the organization.
• Integrity: Be honest and show a consistent and uncompromising adherence to what is right, even if it is at our own cost.
• Teamwork & Fun: The cooperative and collaborative effort of a team to achieve a common goal or to complete a task, and trying to build a joyful and enjoyable atmosphere for everyone.
• Extreme Ownership: The practice of owning everything in your world, to an extreme degree. Think of yourself as the owner of the company. It means you are responsible for not just those tasks which you directly control, but for all those that affect whether or not your task is successful.
  
  

Benefits

• Competitive salary range with quarterly and yearly incentives and 13th-month salary.
• Flexible working time with 4 days working from home per month and 15 paid leaves per year.
• Insurance as full salary (SHUI).
• Annual health check-up and Healthcare Insurance PVI for all employees.
• Laptop supply or allowance, or support for laptop purchase costs on an individual basis.
• Internal training and career development opportunities, and external L&D budget sponsorship.
• Team bonding budget quarterly, snack time to engage team members.
• Quarterly and yearly recognition gifts and awards, and gifts on special occasions.
• Holiday activities, company trip, Year End Party, Company Birthday, Culture Day, and Quarterly Town Hall.
• Other staff welfare allowances.
  
  

Job Summary

Year of Experience:

3 years+

Job Level

Senior/ Executive

Report Line

CTO/ CMO

Peer

Board of Management (BoM)

Subordinate

None

Salary Range

Negotiable

Hiring Purpose

New Hire

Working Location:

6th Floor, Tuong Viet Building 95 Cach Mang Thang 8, Dist. 1, Ho Chi Minh City, Vietnam

Apply now