Phúc Giang PGI ★ 2.0

1. Strategy & Planning

• Develop and implement comprehensive marketing campaigns (online & offline) for multiple brands and product categories.
• Collaborate with internal teams (Sales, Field) to build effective go-to-market plans and reach target customers through appropriate channels.
• Conduct market and competitor research to identify growth opportunities.
• Analyze the potential ROI of marketing activities and evaluate new/emerging channels.

2. Campaign Execution & Management

• Lead marketing projects from brainstorming to final delivery, presenting ideas to both internal and external stakeholders.
• Brief and manage 3rd parties (Media, Agencies, Communities, KOLs/KOCs/Influencers) to execute social outreach campaigns.
• Manage brand resources and workflows to ensure consistent brand delivery (key messages, visual assets).
• Maintain a critical eye over content quality and brand tone.
• Align with the Marketing Manager on program direction, strategies, and budget allocation.

3. Monitoring & Reporting

• Track, measure, and report on the effectiveness of marketing strategies.
• Work closely with the Marketing Manager to ensure campaign KPIs and business goals are met.

Address: 5-7 D52 street, ward 12, Tan Binh District

1. Education & Experience

• Diploma or Bachelor’s degree in Marketing or a related field (preferred).
• 3+ years of proven experience in a similar Marketing role.

2. Hard Skills & Competencies

• Strong project management skills with a track record of delivering high-quality work within deadlines.
• Good knowledge of Microsoft Office & Google Workspace.
• Plus: Strong network with media, agencies, KOLs, and communities.
• Plus: Fluency in English.
• Plus: Proficiency in leveraging AI tools to optimize work performance.

3. Soft Skills

• Excellent verbal and written communication skills.
• Trend-savvy and creative, always staying updated on the latest social trends and digital tools.
• Detail-oriented with the ability to multitask effectively under pressure.
• A strong team player who can also operate independently.